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Focus How Great Customer Service Turns First-time Shoppers into Lifetime Fans
After spending time, money and effort acquiring customers for your new business, it’ll soon be time to switch gears and start focusing on retention. But what can businesses do to convince customers to keep coming back for more? We turned to Reddit...
5 Proven Ways to Increase the Average Order Value of Your Ecommerce Store
You launch your store, you've been marketing it, you're selling a few products and eventually, you notice something. Nearly all of your orders average out to the same, low amount. Your customers checkout with the same quantity of products and the sam...
Highlights 12 Things You Can Do for Your Small Business While Watching Netflix
12 Things You Can Do for Your Small Business While Watching Netflix
Focus How to Start a Business Before You Graduate (10 Kidpreneurs to Inspire You)
A 12-year-old pitches his business on Shark Tank. I’m watching it now on YouTube. At three times his age, hand plunged halfway into a bag of Cheetos, I realize: I am an underachiever.
While Supplies Last: How to Use Scarcity and Urgency to Increase Sales
The fear of missing out can have a powerful effect on shoppers. A split test done by WhichTestWon showed that when a countdown timer was placed on a product page, it converted nearly 9% better than a variation of the product page without a countdown...
Highlights The 26-Point Checklist to Prepare Your Store for Black Friday and Cyber Monday
Black Friday and Cyber Monday are tremendous opportunities for your ecommerce business to make money. In fact, according to Adobe, U.S. consumers spent a record-breaking $2.4 billion on Black Friday last year. But that record won’t last long; accor...
Don't Make These 7 Mistakes in Your Ecommerce Business
Building an online business can be difficult, especially if it’s your first time. However, just because it’s your first time doesn’t mean you need to make first-timer mistakes. There’s a famous quote that says “Only a fool learns from his o...
We Asked 40 Successful Business Owners for Their Best Piece of Advice
Entrepreneurs are bound to hit a few snags on the road to success, but it's often those very snags that teach them the most about running a business. Learning where successful entrepreneurs went wrong (or right) can help new business owners avoid com...
Shipping & Fulfillment 101: A Step-By-Step Guide for Getting Your Products to Your Customers
Shipping is a lot more than getting your product from point A to point B. Your shipping strategy is an integral part of your overall business profitability and brand.
How to Set Up an Affiliate Program for Your Store
So you’ve successfully started an online store and have been able to drive some traffic to it and win some sales.